3 tips for planning your promotions calendar
Calendars are a critical component of any successful marketing plan—and one that is often overlooked when planning sponsored contests and promotions. Not only will an internal promotions calendar help you prepare for the biggest...
Monday Marketing tip: Improve user and sponsor experience with Engage Suite Widgets
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you create seamless content campaigns with help from Engage Suite Widgets. When an advertiser purchases a...
Monday Marketing Tip: Keep your website content current
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will improve the quality of your audience’s experience when visiting your website by ensuring all information...
Monday Marketing Tip: Keep your web headlines brief
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you optimize your headlines for the web. According to Nielson Norman Group, research shows that the average...
Monday Marketing Tip: Clean up your email subscriptions before holiday campaigns begin
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you prepare your mailing subscriptions for your upcoming holiday email campaigns. If it’s been several...
3 Ways to Implement a Successful Integrated Campaign
Increase engagement and attract more sponsors using integrated content campaigns! This type of promotion will help you monetize your investment in Frankly Media products such as EXPRESS CMS and the ENGAGE Suite by offering your...
Monday Marketing Tip: Engage your audience with conversational copy
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you connect with your site visitors by adding a conversational tone to your content copy. Today’s consumers...
Monday Marketing Tip: Give your contest an eye-catching title
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you drive participation in your sweepstakes and giveaways by using attention-grabbing contest titles. Catch...
Monday Marketing tip: Boost ad results with a targeted approach
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you make the most of your ad impressions on social media and elsewhere online by targeting your desired...
Monday Marketing Tip: Offer something compelling in your email subscriptions
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you increase email subscriptions by offering access to exclusive content through your mailings. Entice your...
Monday Marketing Tip: Highlight the total value of your contest prize
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you drive participation in your sweepstakes and giveaways. Don’t bury the value of those big ticket items!...
Q&A: Tracking sponsor links in ENGAGE Contesting
Today, our Express CMS & ENGAGE Suite Product Manager, Meghan Murray, answers another common question that we hear from clients looking for ways to boost online engagement. How can I determine how much traffic I’m...