Start the week with a boost in audience engagement with our Monday Marketing Tip series!
Today’s advice will help you drive participation in your sweepstakes and giveaways by using attention-grabbing contest titles.
Catch your audience’s eye with a sweepstakes name that is appealing while clearly stating what they could win. For example, rather than calling your contest, “Maui Sweepstakes”, give it a more detailed title such as “Weekend in Maui Giveaway”. This second title is more compelling and paints a clear picture of the prize you’re offering.
For more ways to optimize your next contest design, check out this recent post.
