Monday Marketing Tip: Repurpose on-air content as a podcast series
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you create low-lift, high-yield audio content for your website by recycling your most popular on-air...
3 Ways to Implement a Successful Integrated Campaign
Increase engagement and attract more sponsors using integrated content campaigns! This type of promotion will help you monetize your investment in Frankly Media products such as EXPRESS CMS and the ENGAGE Suite by offering your...
Monday Marketing Tip: Catch your audience’s interest to boost social interaction
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you reshape your social media content strategy to increase engagement with your posts. When posting to sites...
Monday Marketing Tip: Rethink your call to action placement strategy
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you improve the performance of your calls to action through strategic, intuitive placement within your...
Monday Marketing Tip: Give your contest an eye-catching title
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you drive participation in your sweepstakes and giveaways by using attention-grabbing contest titles. Catch...
Monday Marketing Tip: Boost contest participation with a low barrier for entry
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you increase participation in your sweepstakes and giveaways. Your audience doesn’t want to fill out a...
Q&A: How to improve your email open rates
Today, our Senior Manager of Content & Promotions, Anne Marie Robson, answers another common question that we hear from clients looking for ways to boost online engagement. How can I get more members to open my emails? Anne...
Monday Marketing Tip: Engage your audience this summer with travel-themed content
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you keep your site traffic up during the summer months through enticing seasonal content. The weather is hot,...
Monday Marketing Tip: Optimize your email subject lines
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you plan for maximize your email open rates by ensuring the copy in your subject line is in top shape. The...
2 reasons why you need a style guide for your digital content
Like other successful brands, you’ve probably established guidelines for the type of content you include in your programming, but have you incorporated the same standards into your digital properties? If you’re...
Monday Marketing Tip: Engage your audience with local content
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help drive traffic to your site by offering news and content from your community that your listeners will care...
3 tips for creating an effective style guide for your brand
Your programming is the heart of your business, but in today’s digital world, it’s only one of the ways that your audience will interact with your brand. An effective digital strategy includes multiple channels of communication,...