The recipe for a successful Thanksgiving contest
Thanksgiving is right around the corner, and we’ve whipped up a winning recipe for creating seasonal contests and sweepstakes! Follow the steps below to design your own Thanksgiving promotion, or even use our free themed...
Q&A: Improving contest design
Today, our Senior Manager of Content & Promotions, Anne Marie Robson, answers another common question that we hear from clients looking for ways to boost online engagement. My contests could use a facelift. What are some ways...
Monday Marketing Tip: Consult your legal team when using trademarked brands, events, or destinations.
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will allow you to run engaging promotions with trademarked partners while protecting your brand with help from your...
3 Ways to Implement a Successful Integrated Campaign
Increase engagement and attract more sponsors using integrated content campaigns! This type of promotion will help you monetize your investment in Frankly Media products such as EXPRESS CMS and the ENGAGE Suite by offering your...
Monday Marketing Tip: Give your contest an eye-catching title
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you drive participation in your sweepstakes and giveaways by using attention-grabbing contest titles. Catch...
Monday Marketing Tip: Boost contest participation with a low barrier for entry
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you increase participation in your sweepstakes and giveaways. Your audience doesn’t want to fill out a...
Monday Marketing Tip: Define clear goals for your promotions
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you set yourself up for success when planning contests and other promotions. Rather than planning a contest...
4 components of effective contest copy
When it comes to publishing enticing sweepstakes and other contests to your website, you want your promotion to stand out and grab your site visitors’ attention. Think of the contest’s landing page as a flyer or...
Monday Marketing Tip: Feature an image of your prize in your contest header
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you drive participation in your sweepstakes and giveaways. Draw your audience in from the moment they load...
5 easy ways to optimize your contest design
Are you looking to increase engagement with your online sweepstakes and promotions? Boosting audience interaction can be as easy as making a few simple tweaks to the design of your contest’s landing page. Consider incorporating...