Start the week with a boost in audience engagement with our Monday Marketing Tip series!
Today’s advice will help you spread awareness of your sponsored contests by promoting them across multiple channels.
The majority of your audience likely interacts with your brand through your broadcasts. However, in today’s digital age, it’s important to create engagement opportunities for your online members. This includes sharing sweepstakes and other sponsored content from your advertising partners. You can also boost awareness of big online and on-air contests through in-person interactions. Be sure to talk up your promotions at events such as live broadcasts, concerts, and remote appearances. The more channels you utilize for spreading the word, the more potential you have for boosting traffic to your big campaigns!
For more tips how to market your content across multiple channels, check out this recent post.