Marketing & Campaign Promotion

Monday Marketing Tip: Promote your digital content at live events


Start the week with a boost in audience engagement with our Monday Marketing Tip series!

Today’s advice will help you spread awareness of your big digital promotions through word of mouth at your live events.

From live broadcasts and concerts to remote appearances, your events draw quite a crowd! Leverage that face time with your audience by telling them in person about some of your big promotions. Personal conversations with your listeners will strengthen their connection to your brand and increase their likelihood to visit your website and interact with sponsored content. You could even drive engagement directly from your event by having staff members hand out promotional material or assist your audience with signing up for contests and mailing lists on tablets or other mobile devices.

For other ways to promote your online content, check out this recent blog post.

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