Content Strategy

Monday Marketing Tip: Collect leads online with event sign-up forms


Start the week with a boost in audience engagement with our Monday Marketing Tip series!

Today’s advice will help you drive online traffic and collect data for your event sponsors by embedding an event sign-up form on your website.

Collect leads for your advertisers while giving your audience access to private events or exclusive discounts on tickets for sponsored parties, concerts, and more around your community. Consider embedding a sign-up form on a landing page that promotes the specific event. If you plan to export the list and provide it to your advertising partner, be sure that you clearly state in the sign-up instructions that users who complete the form will be contacted by the sponsor.

For more ways to boost site traffic using online forms, check out this recent Q&A post.

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