Monday Marketing Tip: Boost brand awareness with paid social ads on Facebook
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you increase awareness about your brand and sponsored events through paid promotion on social media. Boosting posts...
6 ways to market your events through social media
Are you looking for more ways to spread awareness for an upcoming concert or live appearance? In addition to on-air mentions, marketing in the digital space is essential for generating buzz for events. Social media unlocks the...
Q&A: Driving new email sign-ups
This morning, our Business Analyst and former Support Team manager, Shannon Kelley, answers another common question that we hear from clients. How can I motivate my audience to subscribe to my email newsletter? Shannon:...
Monday Marketing Tip: Cross-promote your brand on social media
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you expand your digital footprint across social channels. We’ve previously discussed the importance of...
Q&A: Understanding patterns in your site traffic
This morning, our Business Analyst and former Support Team manager, Shannon Kelley, answers a common question that we hear from clients. Why has my database participation suddenly slowed/suddenly spiked in activity? Shannon:...
Kick off football season with this free campaign!
Calling all sports fans! You and an advertiser could score a touchdown in engagement this fall! We’re offering a free pre-made football-themed campaign for you to share with your members. All you need is a sponsor and a...
Monday Marketing Tip: Convert your morning show into a podcast series
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you increase your reach while providing excellent content for your website with little effort. Your audience...
4 easy ways to re-purpose your on-air content to your website
When it comes to planning your digital strategy, it’s important to extend your on-air content to your website. After all, the reason your audience will visit you online in the first place is to learn more about what they hear...
3 ways to engage your audience with Snapchat
With the ever-changing trends on social media, it may seem difficult to hold your audience’s attention. The mobile social app, Snapchat, delivers an excellent solution as it was designed to provide brief interactions with your...
Earn an A+ in audience engagement with this free Back to School campaign!
Attention, class! You and an advertiser could earn an A+ in audience engagement this fall! We’re offering a free pre-made back to school-themed campaign for you to share with your members. All you need is a sponsor and a...
Monday Marketing Tip: Measure your success
Start the week with a boost in audience engagement with our Monday Marketing Tip series! Today’s advice will help you gauge the success of your content and marketing efforts. It’s important to review performance...
3 metrics for measuring digital success
When creating a digital content plan, it’s important to first identify your objectives and the key performance indicators that mean success for each. Establishing goals and expectations are essential for maintaining a healthy,...