Marketing & Campaign Promotion

Monday Marketing Tip: Boost contest awareness through your Facebook cover photo


Start the week with a boost in audience engagement with our Monday Marketing Tip series!

Today’s advice will help you promote your big contests or events by utilizing the cover photo space on your brand’s Facebook page.

Your cover photo is the first thing followers see when they visit your Facebook fan page.  Take advantage of this high visibility by temporarily uploading an image here that promotes your contest. You can even monetize this opportunity by offering to include the sponsor’s logo on the graphic.

For more ways to promote your content on Facebook, check out this post.

Audience Engagement
Monday Marketing Tip: Drive contest traffic by embedding a Contest List widget on your promotions page
Marketing & Campaign Promotion
Monday Marketing Tip: Boost brand awareness with paid social ads on Facebook
Content Strategy
Q&A: Driving site traffic through social media