Start the week with a boost in audience engagement with our Monday Marketing Tip series!
Today’s advice will help you increase email subscriptions by offering access to exclusive content through your mailings.
Entice your audience to sign-up for your emails by giving them access to content they can’t get anywhere else. For example, partner with businesses in your community to provide exclusive discounts and other deals that members can only receive through your email subscriptions. You could also share behind-the-scenes news or special contests and promotions that are only accessible through your monthly newsletter mailings. Offering exclusive content like this makes the decision to opt into your subscriptions easy!
For more ways to optimize your email subscriptions, check out this recent post.
