Content Strategy
4 components of effective contest copy
When it comes to publishing enticing sweepstakes and other contests to your website, you want your promotion to stand out and grab your site visitors’ attention. Think of the contest’s landing page as a flyer or...
Content Strategy
Q&A: Tracking sponsor links in ENGAGE Contesting
Today, our Express CMS & ENGAGE Suite Product Manager, Meghan Murray, answers another common question that we hear from clients looking for ways to boost online engagement. How can I determine how much traffic I’m...
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