Start the week with a boost in audience engagement with our Monday Marketing Tip series!
Today’s advice will help you increase interaction with your mailing campaigns while bringing in new revenue through exclusive offers from local businesses.
Team up with advertisers in your community to provide special discounts on goods and services for your audience. Providing them with deals that they can’t get anywhere else will keep your subscribers opening your emails month after month, and you can generate revenue by attaching a new sponsor to each mailing. To get started, check out our suggestions for monthly featured advertisers–you could further boost member engagement with your sponsored content and collect leads for your partner by including a link to one of our free surveys.
For more engaging email campaign ideas, check out this recent post.