One of the benefits to having both our Express CMS site and Engage Suite Widgets is the ability to embed them anywhere on your website, allowing visitors to engage with your content in a variety of unique ways.
The Widgets plugin for Express CMS gives you the ability to easily enhance user experiences with your brand. Below are several ways to take advantage of this feature to optimize your digital content.
Insert the Poll widget into a news story
From current events to Hollywood gossip, keep the conversation going on your news updates by embedding the poll widget within your post. Giving your audience the opportunity to weigh in on these topics creates a meaningful experience and encourages repeat visits to your site.
Include the Contest List widget on a promotion landing page
Drive new sweepstakes entries by placing the Contest List widget at the bottom of the landing page for your next big campaign or sponsored promotion. Not only will this compel visitors to enter to win your big sponsored sweepstakes, but it will also call attention to your other available contests, potentially increasing the overall participation rate.
Limit access to exclusive content with the Registration widget
Grow your database by using the Registration widget to gate special content. Entice visitors to sign up for your Rewards Club and email database in order to gain full access to pages that feature pre-sale codes for concert tickets, coupons for goods or services from your sponsors, or other exclusive content. (You can limit access to members only for a specific page by checking the Rewards Access box beneath your post content within the text editor.)
For more benefits of including Engage Suite Widgets in your digital strategy, check out this recent post.
